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Article: SAINTE MER: A Label with Soul – My Founder’s Story

SAINTE MER Gründerin Marlen trägt leuchtend roten Kaschmirschal und -mütze auf einem Balkon in Rom – stilvolle Eleganz und Wärme für urbane Wintertage.

SAINTE MER: A Label with Soul – My Founder’s Story

I would like to invite you to get to know me – I am Marlen, founder of SAINTE MER.

For years, I have dreamed of this very moment: sharing SAINTE MER with you in all its depth. To me, it is not just a brand – it is my heart’s project, born out of passion, experience, and the desire to rethink cashmere.

Long before SAINTE MER came to life, I was part of the international fashion world: 17 years of experience in buying, production, and building collections for well-known European brands. Over those years, I often felt that quality, responsibility, and attention to detail were getting lost in mass production. I wanted to do things differently.

That is why I created SAINTE MER – to design cashmere with soul, in a small-scale and conscious way.

 

💫 My Connection to Cashmere

For me, cashmere is not just a material. It represents lightness, warmth, and timeless elegance. No other fabric feels so soft against the skin while remaining refined and effortless. Each time I select or design a new piece, I feel its magic – and I want to share that feeling.

For years, I have worked closely with my trusted cashmere supplier. Our collaboration is more than a contract: we know each other personally, and I regularly travel to visit and see the conditions on site. This way, I know exactly where every fibre comes from.

This connection is more than business – it is built on trust. And with SAINTE MER, I want to pass on this trust: to our customers, to the people in production, and to nature itself.

 

My Journey – Milestones, Values, Vision

A few glimpses into my path:

  • I studied Fashion & Management in England – and even during my studies, I knew: I wanted to create, not just follow.

  • For many years I worked at major fashion houses and online platforms, learning the mechanisms, networks, and challenges of the industry.

  • Still, the wish remained to build something of my own – something pure, honest, and made with love.

  • I wanted a label where people could feel that real human beings, with heart and care, are behind every step – not a faceless machine.

SAINTE MER was created to be more than a shop. It is meant to be a space where a mindful community comes together – one that does not see precious pieces as status symbols, but as companions: pieces that grow with you, that you wear, care for, and cherish year after year.

 

🌱 My Promises

  • I source responsibly, know our supply chains personally, and nurture long-term partnerships built on trust.

  • I deliberately design small collections – choosing meaning and quality over mass.

  • I strive to stay open: for questions, for feedback. SAINTE MER is not a one-way project – it grows alongside its community.

  • I want to tell a new story about cashmere: not just as a luxury, but as something worthy, crafted with care, worn with love, and appreciated over time.

 

If you wish to learn more about what drives SAINTE MER, the craftsmanship behind every sweater, or the journey ahead – I would be delighted to share it.


With all my heart,

Marlen


 

 

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